TD Insurance announced the release of its first client-facing generative AI-powered chatbot, the TDI Virtual Assistant, designed to make insurance information easier to navigate and connect with TD Insurance. For engineers, that means whether you are exploring home or car coverage for the first time, or looking for quick clarification, this tool makes it easier to find the information you need in a way that's fast and intuitive.
Designed for ease of access, the Virtual Assistant retrieves and summarizes information from across the TD Insurance website, helping members get real-time answers to common insurance questions without having to log in or share personal formation.
“Across TD Insurance, we’re investing in digital innovation and AI to help make insurance easier to navigate for Canadians,” said James Russell, Senior Executive Vice President, President and CEO, TD Insurance. "The TDI Virtual Assistant is an important step in how we're evolving our digital experiences to be more human – offering users clear and trustworthy information, through practical solutions and responsible innovation."
Built in collaboration with Layer 6, TD’s AI research and development centre, and the Global Technology & Solutions team, the Virtual Assistant is trained on existing website content. It currently supports inquiries about Home and Auto Insurance, along with general insurance topics. This means making it easier for members to find insurance information across digital channels in a way that's fast and intuitive.
Key features include:
- Speed and efficiency: Answers questions on common home, auto, and general insurance topics in seconds.
- Clear and easy to understand: Responses draw from existing website content, presenting product information through clear, easy to understand language and human-like conversations.
- User-friendly interface: Users can share what's working and what's not through a thumbs up or down feedback option, to help continuously improve the experience.
The TDI Virtual Assistant is available in English and French on the main TD Insurance website, with plans to expand. Members can continue to use TD Insurance Chat on other web pages or call and speak with a licensed TD Insurance Advisor for personalized advice.
TD remains committed to innovation and the responsible use of AI. This approach is fostered by TD’s award-winning Trustworthy AI team, which evaluates AI models and ensures they pass a rigorous series of checks and balances throughout development and continuously monitors once they've been deployed.